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    <loc>https://www.mjdipietro.com/home</loc>
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    <lastmod>2026-03-21</lastmod>
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      <image:title>Home - Hi. Matt here.</image:title>
      <image:caption>I’m currently SVP of Marketing at Cantina, where I’m helping shape a new kind of social platform powered by AI. It’s wild. You should check it out. For the last 15+ years, I’ve been building and leading marketing teams in consumer tech and digital media. Most people know me from Twitch, where I helped launch the brand and scale it into a global phenomenon (and, yeah, through the $1B Amazon acquisition). Since then I’ve kept chasing ideas at the intersection of streaming, creators, and community - founding Salut (a social video platform for fitness pros), spending some time at Plex, and now advising/partnering with teams who want to do category-defining things. When I’m not deep in the world of tech and startups, I’m with my amazing wife, our little girl, and a very energetic pup, or off in the mountains ultralight backpacking, backcountry skiing, or plotting the next adventure. I also play guitar and banjo, for anybody willing to listen. Best way to reach me: mjdipietro@gmail.com</image:caption>
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